Synergy in action: fluent:cx joins the Salesfive group of companies

Published At

November 27, 2025

Estimated reading time

4 minutes

Two man in business outfit shaking hands

With the integration into the Salesfive Group, fluent:cx brings further
Expertise

We are proud to announce a significant step for us and our customers with numerous positive innovations: The successful integration into the Salesfive Group.

As experts in customer-centric solutions and with a wealth of experience in the implementation of digitisation projects in the areas of marketing, sales andCustomer Service, we bring enormous expertise in these areas to the Group.

Our Managing Director, Christoph Cuquemel, says about integration into the Group of companies:

“The merger with Salesfive gives us the opportunity to expand our to competently support customers in optimising their existing Salesforce solutions to third-party applications and integrate their business processes seamlessly. As part of the Salesfive group of companies, we can also act synergistically and develop customised solutions for a wide range of industries.”

Our presence in the Salesforce ecosystem and the associated successful customer projects were recently acquired in December 2023 by Salesforce when we were honoured with the coveted “Rising Star” award. This award honours the newcomer of the year and confirms our outstanding performance and our approach to customer Centricity.

As a result of this integration, the Salesfive Group has now grown to over 320 employees at twelve locations and thus contributes to the shared vision, to be the largest Salesforce Boutique Partner in the DACH region.

Alexander Bartels, Managing Director of Salesfive GmbH, emphasises: “With fluent:cx, we are united by the common vision of using Salesforce solutions to fully exploit the potential of digitalisation. Through the acquisition, together we can focus our expertise on the media industry and deepen our expertise in Marketing Cloud, thereby expanding and laying the foundation for further growth.”

We look forward to continuing to provide our customers with customised solutions and comprehensive expertise to make them leaders in the field of digital transformation in their industry.

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